UNDERSTAND
Data & Analytics
One honest view of what is working, pulled from the tools you already use.
THE PROBLEM
You have plenty of data and no clear answers
Sales live in one tool, ads in another, bookings in a third. Working out what is making money means an evening with exports and formulas.
We bring your numbers into one place, clean them up and build a dashboard you will open every Monday.
What is included
Tracking setup
Analytics and conversion tracking installed properly, so the numbers can be trusted.
Dashboards
A single screen with the handful of figures that drive your decisions.
Data clean-up
Tidying duplicates, fixing formats and joining sources that never quite matched.
Regular reporting
A short monthly summary in plain English: what changed, why, and what to try next.
What you walk away with
- A measurement plan listing what is tracked and why
- A live dashboard you can share with your team
- Documented data sources and definitions
- A monthly report template
A typical timeline
- Week 1AuditWe check what you track today and what is missing.
- Weeks 2 to 3Tracking and clean-upFix the foundations before drawing any charts.
- Weeks 3 to 5DashboardBuild, review together, then adjust.
Indicative only. We confirm dates for your project in the audit.
Questions we get asked
We only use spreadsheets. Is that a problem?
Not at all. Spreadsheets are a fine starting point and often stay part of the setup.
Which dashboard tool do you use?
Whichever fits your budget and tools. We will recommend one in the audit and explain why.
Can you help us decide what to measure?
Yes. Choosing a few useful figures is most of the work, and we do it with you.
Next service
Digital Marketing & Growth